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What is Search Engine Optimisation all about?

As the name implies, at SEOptimiser we offer the full range of SEO services: we have customers throughout the UK and we'd be delighted to help you. But first, let’s start with some 'search' facts that'll maybe surprise you :

  • Internet sales are growing at 20% p.a.
  • Over 60% of online traffic is driven by Google
  • Most businesses invest in Pay Per Click, but Search Engine Optimisation delivers 300% more traffic (it’s the undiscovered bargain online)
  • Being on Page 1 of Google is 1,000% more effective overall than being on Page 2
  • Being on Page 1 of Google, on average 50% of clicks go to first position, 25% to positions 2-4 and 25% to positions 5-10
  • Being on Page 1 of Google, can typically yield 20% of a market’s total Internet volume
  • Only one third of website visitors will know or guess your URL.

 

A well optimised website is one that is built, structured and populated to an appropriate level - relative to its market sector and competitiveness, so that leading search engines consider it to be the most relevant content for a specific search term or keyword / keyphrase. When all these elements occur on a website, or more correctly speaking a specific page within a website, it will be deemed to be optimal and will rank well in search engines.

We optimise for all major Search Engines including...

google yahoo!msnask alta vista

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